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Kodak and the Lens of Nostalgia (Cultural Frames, Framing Culture)

Nancy Martha West




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 | #1045858 in Books |  Nancy Martha West |  2000-05-29 | Original language:English | PDF # 1 |  .74 x6.10 x9.02l,.98 | File type: PDF | 242 pages

 | Kodak and the Lens of Nostalgia

||4 of 5 people found the following review helpful.| A fascinating survey of photography and advertising.|By Midwest Book Review|The history of Kodak photography and Kodak's advertising, which influenced American culture and the arts, is revealed in Kodak and the Lens of Nostalgia, a survey of the Kodak campaign to make photography a part of daily American life. Included are unused campaigns never published, in this fascinati| ||Thoroughly researched and genuinely interdisciplinary, this engaging study of the history and evolution of Kodak's advertisements will appeal to anyone interested in snapshot photography, in advertising and more generally in American culture. An enjoyable and

The advertising campaigns launched by Kodak in the early years of snapshot photography stand at the center of a shift in American domestic life that goes deeper than technological innovations in cameras and film. Before the advent of Kodak advertising in 1888, writes Nancy Martha West, Americans were much more willing to allow sorrow into the space of the domestic photograph, as evidenced by the popularity of postmortem photography in the mid-nineteenth century. Throu...

You can specify the type of files you want, for your device.Kodak and the Lens of Nostalgia (Cultural Frames, Framing Culture)   |  Nancy Martha West. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.

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